Objective
The Fair Trade Practices Policy (FTPP) was approved on 26 October 2005 to seek the following policy objectives:
- Promote and protect competition in the market;
- Create dynamic and competitive entrepreneurs;
- Provide fair and competitive market opportunities for businesses;
- Prohibit anti-competitive practices including those originating from outside the Malaysian territory and affecting the domestic territory;
- Prohibit unfair trade practices in the economy;
- Promote rights of SMEs to participate in the marketplace;
- Promote consumer welfare; and
- Encourage socio-economic growth, generate efficiency and equity.